Podcast-Interview mit Malte Helmhold von Die Berater

In February, founder and CEO Danny Roller appeared on the Handel 4.0 E-Commerce Podcast by Die Berater.

Malte Helmhold is the managing director of the online marketing agency Die Berater from Dresden. Their podcast, as the name suggests, shares insights, news, and highlights interesting companies currently active in the online marketing sphere. Not only that—founders and experts also have a voice, making it valuable for more than just marketing enthusiasts.

"In 2015, it was just an idea in your head. By 2025, it's a community with 50 million users – and that is amazing!"

Malte took the time to ask Danny everything about our student app, scoolio. The discussion wasn’t just about our Gen Z users, their values, and their digital habits.
It also provided fascinating insights into how an app is actually developed, the challenges involved, and much more. Spoiler alert: if you’ve ever wondered how much effort and cost goes into a seemingly simple digital solution, this mystery is unveiled in detail! (Min: 10:00)

Danny and Malte quickly discovered many things in common—not just choosing Dresden as their business location. They also attended the Technical University of Dresden at the same time. Their stories and insights from university life are also part of the conversation. (Min: 8:25, 28:30)

For scoolio, Dresden wasn’t just the logical choice because of university and home—it has more potential than many might think, says Danny. It doesn’t always have to be the big startup hubs in Germany or internationally. Talent, mindset, and entrepreneurial spirit can also be found in Saxony. (Min: 35:20) The two want to strengthen collaboration and innovative thinking in the region. Recent challenging times have shown that unity and cooperative action—whether in projects, new ideas, or partnerships—are the key to strengthening businesses for the future. (Min: 36:50, 42:40)

Besides everything that scoolio already is, one crucial question remains: where is the journey headed?
Malte and Danny discuss ideas, scalability, and experiences that are key to the app's development. (Min: 29:20)

Click, listen, and enjoy—it’s definitely worth it! A big thank you again to Die Berater and Malte!

Author: Team scoolio

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